Even the best technology fails if the user experience disappoints. Consider ordering a stamp. Most systems present the customer with a bewildering array of stamp sizes, styles and types. These systems take the customer through a complicated, multi-step, painfully slow series of design screens. More intuitive and simpler, we ask what their stamp application is: Bank Deposit Stamp, Name & Address Stamp, Signature Stamp, etc. The customer selects, fills in a field or two and is instantly presented with a spectrum of pre-designed, best-selling stamps. Ordering a stamp should require neither patience nor design skills, just simple answers to simple questions with the designs built in.

• “Line-up” of suggested stamps is shown for easy comparison and that can be printed or even emailed for approval.
• For many in industrial and promotional printing industry, the promise of Internet e-commerce is still elusive. Expensive sites have been abandoned and many dot-com firms have failed. Yet, we have prospered. Why? The answer can be found in our unique technology and in our unique business strategy.

Internet shopping makes it easy to compare prices. The tougher challenge is to compare quality. Our approach is different. By showing the important features for each product, you can make an informed decision. In some cases, we are the manufacturer. In many others, we actually let you choose from a variety of best-of-class manufacturers. You are in control.

• You decide. Make it easy to look at delivery dates, prices and features.
• With a dizzying array of competitive web sites out there, all with conflicting claims on durability and quality, it is inevitable that customers are confused.
• We cut through the clutter. Offer only the best materials for each price point and delivery option. Rather than have to dissect a cluttered mail order catalog clutter of undifferentiated products, we make it easy for you to quickly determine the right product.

We know that a smart customer is a good customer. The more you know about the product – the better! With our online help, our tutorials and our hints, you too can easily become a true expert. On the other hand, no amount of online help will make up for a personal contact. Our inside sales staff is truly expert, with deep experience in the relevant customized product. Our goal is to develop Web-enabled relationships, not Web-presented / me-too products.

• Whether we are giving you tips on how to install a tag, choose the right bar-code symbology or pick the best outdoor ashtray, we have the most extensive guides in the market.
• In many of our markets, regulations and laws are constantly changing. Few companies can match our in-house expertise.
• There is a premium placed on product expertise and regulatory knowledge. Naïve users need to feel confident in regulatory sophistication. We have members of our staff that have been elected to chair or asked to regularly contribute to numerous ANSI, Security, Traffic and Parking committees.

Our technology started in the 1980s with a BBS – a bulletin board system. The system, LabelBase allowed customers to input variable information which our software woud then turn into a Postscript format along with a primitive online proof back to the user.
From these primtive beginnings, by the 1990’s the XpressMyself technology became fast and efficient. There are no applets to download. There are no programs to learn. And, you don't have the inevitable slow-downs when competitive systems are overwhelmed with uploading and downloading large files from multiple customers simultaneously. Text and graphic changes are seen in REAL TIME. We avoid the need for the user to make multiple round-trips to the server. As a client-based system, we have access to the ever-expanding set of tools built into your browser. Our award-winning technology is a generation of others marketplace.

• Browser-based = lightening fast design.
• Tools for Beginning Users: spell check, automatic word wrap with shrink-to-fit / enlarge to fit, vertical alignment of text, searchable photo library and more.
• Tools for Power Users: complete DTP environment, photo manipulation tools (contrast, brightness, red eye), upload of complex database files, company-specific logo files and permissions and more.

“Where the $X?+! is my order?”. In this case, our system shows the order as it moves through the factory and then, upon shipment, gives the customer the UPS tracking number. We also make it easy to reorder your item or use your same personalized text or photo to design another product.

• The customer may even track the print order through the printer’s factory.
• Our system also gives the customer the UPS tracking number. From there, a customer can gladly do their own legwork.
• Reorders also are a snap. We can use your data to help design another product, too. For example, use your logo on a mailing label or a parking permit.

Understand that the web flattens sales channels. Price comparison is easy. As a result, it is very difficult to survive if your prices are too high. Our companies have thrived, whereas others have faltered. Why? Our focus on streamlined online ordering, together with links to the factory floor, mean that we can offer terrific pricing. Note that the “soft costs” for order entry, purchasing and tracking are significant . These costs can represent over 20% of the cost for a custom job. We are not burdened with the costs of expensive mail order catalogs. Have you ever been the victim of "Catalog Carpet Bombing"? Some customers in our markets may even receive 24 catalogs in the mail each year. It is easy to imagine that we have significant pricing and costs advantages – which are passed onto you.

• The factory may print out a detailed Work Order Specification for your order. This saves money and results in fewer errors. This sure beats a fax.
• By avoiding the costs of mailing and producing heavy catalogs, we have elected to market efficiently online and save customers money. The products are the same. Your costs are lower.
• We even offer many free printing services – including the ability to print your own signs directly from one of our sites. You can be your own sign maker!